KUALA LUMPUR, Dec 13 — Dentsu Creative launched in Malaysia yesterday with its brands DentsuMB, DentsuLHS and Isobar.
Dentsu Creative Malaysia will be led by Kunal Roy as its chief executive officer for creative brands.
“In our ambition to meaningfully grow to become the number one creative company, we will be unifying and augmenting our great pool of talent across our many agencies and specialisms to ensure that our clients get the very best brains in the business working on their brands without having to navigate the complexities of the industry,” Kunal said in a press statement.
Next year, the company will be unveiling creative products that it has been incubating for the past couple of months prior to its launch here in Malaysia.
So far, the agency has won projects from AEON Credit Service, Jack n Jill’s Calbee and Roller Coaster, Malaysia Health Travel Council, Bank Negara and the social media remits for The Estee Lauder Companies and Hong Leong Bank, among others.
Dentsu Creative was launched at the Cannes Lions in June this year.
